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The Role of Emotion

The Role of Emotion

Who do you want in your showroom? A car buyer who says, ‘Well, let me think about this?’ or a car buyer who says, ‘I’ve been dreaming of buying a Jeep for years! And you’ve got a red one!’ Emotion leads to action!

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The Role of Emotion

The Role of Emotion

Who do you want in your showroom? A car buyer who says, ‘Well, let me think about this?’ or a car buyer who says, ‘I’ve been dreaming of buying a Jeep for years! And you’ve got a red one!’ Emotion leads to action!

read more
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